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Marketing Connected

Richard Edelman: Don't surrender to the ad agencies

December 01, 2021 Marketing Interactive Season 1 Episode 1
Richard Edelman: Don't surrender to the ad agencies
Marketing Connected
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Marketing Connected
Richard Edelman: Don't surrender to the ad agencies
Dec 01, 2021 Season 1 Episode 1
Marketing Interactive

Edelman CEO, Richard Edelman, explains in a fireside chat at PR Asia 2021 why PR agencies and professionals should "fight back hard" against ad agencies and business consultancies. He also talks about the future of PR agencies in the age of the shrinking publisher landscape.

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Show Notes

Edelman CEO, Richard Edelman, explains in a fireside chat at PR Asia 2021 why PR agencies and professionals should "fight back hard" against ad agencies and business consultancies. He also talks about the future of PR agencies in the age of the shrinking publisher landscape.