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Marketing Connected
Marketing Connected is your weekly low-down on the inspiring stories across Southeast Asia's marketing, advertising, and media industry.Visit our website at www.marketing-interactive.com for the latest updates in the marketing and advertising industry.
Marketing Connected
Weekly roundup: Faye Wee, the Paralympics' TikTok strategy and more
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Marketing Interactive
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Season 1
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Episode 3
Did you find the content on the Paralympics Tiktok page funny or offensive? In this week's episode, we discuss the content that had our newsroom split into generations. While our younger journalists and colleagues found the content hilarious, some of the Millennial (and above) folks thought the content to be slightly offensive. What did the industry think about it?
Read the full article here: https://www.marketing-interactive.com/paris-olympics-paralympics-2024-tiktok-strategy-humorous