Marketing Connected
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Marketing Connected
How will the tariffs impact marketers in Asia?
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Marketing Interactive
News around the United States imposing sweeping tariffs on numerous countries, including several in Asia, aiming to address trade imbalances and bolster domestic industries, have dominated headlines globally. These tariffs have led to significant economic worries and ripples across the region.
Many marketers and CMOs MARKETING-INTERACTIVE spoke to shared that they were waiting and assessing the situation, but were hesitant to go on the record for a comment.
Nonetheless, what was clear was that for marketers in Asia, these developments necessitate a strategic reassessment of market positioning.
Find the full article here: Back to performance: SEA marketers on seismic changes amidst tariff shockwaves | Marketing-Interactive