Marketing Connected
Marketing Connected is your weekly low-down on the inspiring stories across Southeast Asia's marketing, advertising, and media industry. Visit our website at www.marketing-interactive.com for the latest updates in the marketing and advertising industry.
Marketing Connected
In Conversation | What to consider when selling your agency
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Marketing Interactive
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Season 1
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Episode 5
With the reported Dentsu international business sale on everyone’s mind this week, EP5 of “In Conversation” takes a deep dive into the fast-changing world of marketing industry M&As, with Hattie Marsden, founder of Truwater Advisory, sharing her insights.
From what it really takes to prepare for a sale, to the pitfalls founders should avoid during an exit, Hattie shares sharp insights and predictions on how the M&A landscape could shift in 2025, and what that means for agencies big and small.